Mkt610 Mid Term Current Paper (Dec 2010)

Thanks to those who share papers:

my long questions of mkt610
Q1 y customer use product of other organization?
ans: price related reasons
product related
service related
compititor related etc
Q2 wta is recruitment and empowerment
Q3 wat is scaleability and multiple chanels of cumunication?
Q4 who is loyal custmr and customr commitment?